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Selling

Selling Your Home

Priced and presented for the Dallas luxury market, backed by $1B+ in career sales volume.

The Advantage

Priced Strategically, Then Presented Properly

Two things decide a luxury sale: the number you go out at, and how the home is presented. Michael brings 27 years of Dallas market knowledge to both.

01

Prepare

A walk through and a straight answer on what is worth doing before the home ever goes to market.

02

Present

Presentation built for what Dallas luxury buyers respond to.

03

Position

Priced to current activity nearby, then marketed with a clear plan.

The Process

From Valuation To Closing

01

Valuation

A walk through and a straight pricing conversation grounded in the Dallas luxury market, not a portal estimate.

02

Prepare

Recommendations on what is worth doing before listing, and a clean media plan.

03

Go To Market

Professional presentation, MLS syndication and targeted outreach to qualified buyers.

04

Negotiate And Close

Offer review, due diligence, inspection and closing coordination, handled personally.

Sellers

Track Record

27 years in Dallas luxury real estate, with a published career record of 500+ properties sold and more than $1B in total sales volume. Behind those numbers is a pricing and marketing process built for Dallas, where the right list price and a broker who answers the phone decide how a home performs on the market.

FAQ

Seller Questions

Q

What should I spend before listing?

Only what returns more than it costs. You get a straight answer, not a renovation pitch.

Q

Do you handle investment property sales?

Yes, including strategic guidance for investors exiting or repositioning a portfolio.

Q

When is the right time to list?

The Dallas luxury market has real seasonality. Timing is discussed against when your buyer is actually shopping.

Q

How is my home marketed?

Professional presentation and full MLS syndication through Michael G. Johnson & Associates.

A tree lined Dallas street at sunset, illustrative

Home Valuation

What Is Your Home Worth

Send the address and Michael will prepare a valuation based on the Dallas luxury market.